The House of Blackwood

Author-Publisher Relations in the Victorian Era

9780271058368
Paper or softback
David Finkelstein
Published 12 Oct 2012
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The Scottish publishing firm of William Blackwood & Sons, founded in 1804, was a major force in nineteenth- and early twentieth-century British literary history, publishing a diverse group of important authors—including George Eliot, John Galt, Thomas de Quincey, Margaret Oliphant, Anthony Trollope, Joseph Conrad, and John Buchan, among many others—in book form and in its monthly Blackwood’s Magazine. In The House of Blackwood, David Finkelstein exposes for the first time the successes and failures of this onetime publishing powerhouse.

Finkelstein begins with a general history of the Blackwood firm from 1804 to 1920, attending to family dynamics over several generations, to their molding of a particular political and national culture, to the shaping of a Blackwood’s audience, and to the multiple causes for the firm’s decline in the decades before World War I. He then uses six case studies of authors—Conrad, Oliphant, John Hanning Speke, George Tompkyns Chesney, Charles Reade, and E. M. Forster—and their relationships with the publishing house. He mines the voluminous correspondence of the firm with its authors and, eventually, with the authors’ agents. The value of the archive Finkelstein studies is its completeness, the depth of the ledger material (particularly interesting given that the Blackwoods did much of their own printing), and the extraordinary longevity of the firm. A key value of Finkelstein’s account is his attention to the author/publisher/reader circuit that Robert Darnton emphasizes as the central focus of book history.

“I should finally mention that this is an exceptionally well documented study.”

—Alan Boehm, Libraries and Culture

“This monograph is a further important addition to [Penn State Press’s] significant series on the history of the book.”

—William Baker, Papers of the Bibliographical Society of America

Contents

List of Illustrations

Acknowledgments

1. Setting the Scene

2. Finding Success: Blackwood’s, 1860–1879

3. Africa Rewritten: The Case of John Hanning Speke

4. Reade Revised: A Woman Hater and the Women’s Medical Movement

5. Shifting Ground: Blackwood’s, 1880–1912

6. Creating House Identities: Nineteenth-Century Publishing

Memoirs and the Annals of a Publishing House

7. “A Grocer’s Business”: William Blackwood III

and the Literary Agents

Conclusion

Appendices 1-3: Introduction

Appendix 1. Blackwood & Sons Publishing Statistics, 1860–1910

Appendix 2. Blackwood’s Magazine Sales, 1856–1915

Appendix 3. Margaret Oliphant Sales, 1860–1897

Notes

Bibliography

Index